Never Waste Spend With Decima

We are a new generation marketing agency that harnesses AI to create extremely high-converting Google Ads, Meta Ads and Websites, generating more customers and revenue for your business.

We'll email you an ad and website page built to resonate with your target customer in 10 minutes. Tell me more

By requesting Try Before You Buy you agree that Decima may analyse your public website content and email you.

Trusted by businesses of all shapes and sizes

Trusted by businesses of all shapes and sizes

What We Do

Google Ads

After Decima

Sponsored

Bocobay

bocobay.com/villa-management

Tired of managing your villa from afar?

Bocobay handles bookings, cleaning and guests so you earn more without the day-to-day. Book a free intro call.

  • Leads with a real pain
  • Benefit + clear proof
  • Clear next step

Meta Ads

After Decima
Bocobay Sponsored

Own a villa in Aruba or Curaçao? Bocobay handles bookings, cleaning, and guests so you earn stronger returns without the day-to-day.

Bocobay Meta ad: More freedom. Zero hassle.
BOCOBAY.COM More freedom. Zero hassle. Full-service villa management · Aruba & Curaçao
Learn more
  • Owner-focused headline
  • Premium lifestyle creative
  • Benefits at a glance

Landing pages

After Decima
QuickTurn landing page after: offer, reviews, and quote form
  • Benefit-led headline
  • Offer + quote form above the fold
  • Google reviews front and centre
Cofounder Alexis Monks MBA, University of Oxford
Cofounder Dr Torty Sivill PhD in AI, University of Bristol

How We Work

This is what we call Decisive Marketing

Ideate and Interpret

Our AI analyses your business and interprets your ideal customer profiles, to gain a rich understanding of their emotions, pain points and desires. This is used to create ad messaging that resonates.

Do and Deliver

Our AI algorithms deliver ads instantly, ready to be assessed by our human team with expert customer psychology insight.

Report & Refine

We report true return on investment, identify what actually converts viewers to customers, and refine the next decision.

The old way

This Is How Our Clients Felt Before Decisive Marketing

The decisive marketing way

…and this is how they felt after

  • QuickTurn Cabinets Gained Full Website Ownership and Accurate Cost Per Lead for the First Time

    Before this, we had no idea what a lead was really costing us, and we couldn’t touch our own website without waiting weeks on someone else. Now we can see the ads that are converting customers and Decima has been incredibly responsive to new ideas we bring to the table as well. It’s changed how confidently we can spend and test out new messaging.

    Michael Dollard COO, QuickTurn Cabinets Cabinet refacing & painting, Florida
  • BBD Boom Increased Google Ads ROAS by 487%

    As a CMO I've worked with a lot of agencies, and the thing that stands out with Decima is how straightforward the relationship is. There are no hidden charges, no confusing reports full of metrics that don't mean anything to the business. Every month we get a clear view of ROAS, conversion value, and what's working - that's it.

  • Bocobay Grew Daily Conversions by 46.8%

    Before Decima, we were struggling to piece together what was really driving growth, so we were wasting a lot on Google Ads that weren't doing much.

    Nick Curtis CEO, Bocobay Holiday rental management, Caribbean

Google Ads credentials

A Certified Google Partner

Google only awards Partner status to agencies that keep their team certified, maintain strong account performance, and manage a healthy level of ad spend to Google's standards.

The Team That Makes It Happen

We combine deep expertise in AI, marketing and growth to create exceptional results for our clients.

  • Alexis Monks
    Alexis Monks CEO
  • Torty Sivill
    Torty Sivill CTO
  • Chaithali Kundapur
    Chaithali Kundapur AI Engineer
  • Hana Bashir
    Hana Bashir Growth
  • Nesar Torkamani
    Nesar Torkamani Founding Web Engineer

You wouldn’t buy a house without a viewing, so let us show you what we can do before you commit.

We won’t spam you afterwards

We’ll email you an ad and website page built to resonate with your target customer in 10 minutes

By requesting Try Before You Buy you agree that Decima may analyse your public website content and email you.

Frequently asked questions

What Services Do You Offer?

Google Ads, Meta Ads or Website Management, we offer 20% off if you use us for all three.

What Do We Mean By Website Management?

When we talk about website management, we're referring to the management of your landing pages.

A landing page is the specific page on your website that someone arrives at after clicking one of your Google Ads. While a great ad gets someone to click, it's the landing page that convinces them to become a customer.

If the messaging, design, or offer on the landing page doesn't match what the ad promised, there's a much higher chance that the visitor will leave without converting. That's why we believe your Google Ads and landing pages should always be managed together.

Do You Use AI?

Yes, extensively, but never unsupervised. Our founders have been working with AI for over a decade, so we know exactly where it's brilliant and exactly where it can't be trusted blindly. We use it to speed up research, testing, and reporting, always inside guardrails, always with a real person checking the work before it touches your budget or your customers. Read our full approach to AI.

What Size Businesses Do You Work With?

Businesses of all sizes. We've worked with teams launching Google or Meta ads for the very first time, and with businesses who've been running ads for years and scaled their spend into the tens of thousands. Unlike a lot of agencies, we're happy to work with you even if your budget is small, the main thing is having at least £200 a month to put towards each of Google Ads and Meta Ads, since that's roughly the point where we can start generating real results for you.

We do not currently offer website management services to businesses without ads. Read about why here

What's Included In Your Service, Is It Strategy, Execution, Or Both?

Both. Two of our Decisive Marketing pillars, Interpret and Ideate and Do and Deliver, map directly onto this.

We go beyond a traditional agency in that we want to be a genuine strategy partner, not just a pair of hands. If you're struggling for ideas, we help you come up with something fresh, based on real data about your business and your customers. If you're full of ideas already but don't have the time or resource to execute them, we act as your implementer and get them built and live.

Our different tier packages are built around this too, so you can choose the level of strategic input and speed of implementation that suits you.

When Can We Get Started?

As soon as you're ready. The quickest way in is our Try Before You Buy, which gives you a taster of our ad ideas tailored to your own account, no commitment needed. If you like what you see, you can book straight in with one of our experts from there. Or, if you'd rather skip that step, you can book a meeting directly.

Here's what happens after that:

  1. You reach out, either through Try Before You Buy or by booking directly.
  2. You have an initial meeting with one of our experts, where you learn about what we offer and whether we're the right fit.
  3. If you already have an ad account, we run a full audit of it. If you don't, we put together a proposal instead.
  4. We begin the contract and get started straight away, whether that's Google Ads, Meta Ads, or your website.

We can move as fast or as slow as suits you. Some clients have gone live within two weeks of first getting in touch, but there's no pressure to rush if you'd rather take your time getting comfortable with us first.

For the full detail on what's included at each stage, see our services.

How Much Does It Cost? How Is Pricing Structured?

We work on 12 month contracts, priced at a monthly rate. There are different tiers and packages depending on which combination of Google Ads, Meta Ads, and website management you want, and you save 20% if you use all three together. Our pricing is transparent, so you know exactly what you're getting upfront, nothing hidden, nothing added on later without you knowing.

Website management works differently to a traditional agency. Rather than quoting individually for every small change, we use a menu and credit system: you buy a set number of credits each month, and each item on the menu costs a set number of credits. Take a look at the menu here.

For Meta Ads and Google Ads, we offer tiered monthly packages. On top of these, there's the amount you spend on the ads themselves (what actually goes to Google or Meta to show your ads to people), which is separate from our management fee. Packages start from £990 a month.

Can We Scale Up Or Down As Needed?

Yes, absolutely, at any time. With paid advertising, there's only so much demand out there for any given product or service at any given moment, so simply spending more doesn't always mean getting proportionally more back. We use our own technology to guide you on when it's actually the right time to scale up, and when it isn't.

Unlike a lot of agencies, we don't charge a percentage of your ad spend. That means we're never incentivised to push you to spend more unless we're confident it's genuinely going to work for you.

Who Will Actually Be Working On Our Account?

A real person, not a chatbot with your name inserted. An expert is assigned to your account and handles it from day to day, so you're always dealing with someone who actually knows your business.

Get in touch

Get in touch

What can we do for you?

Tell us where you're spending — we'll show you how much you could save, and what to do next. No obligation.